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The Impact of Social Media on Business Marketing and Consumer Shopping
Issue:
Volume 8, Issue 5, September 2020
Pages:
272-276
Received:
25 July 2020
Accepted:
8 August 2020
Published:
18 August 2020
Abstract: In recent years, social media has rapidly become popular around the world. Social media has completely changed the way people communicate and interact in a very short period of time. People use free social media software and websites to keep in touch with friends and make new friends. Now, however, people’s concern about social media is not limited to its social nature, and more attention has been paid to the business value it can provide. As a result, companies are also trying to promote their products and services through social media. The potential of social media as a marketing and business platform should not be underestimated. This article will analyze the positive impact of social media marketing, the factors that may affect consumer decisions when they use social media, and the phenomenon of the leakage of citizen privacy in social media platforms to figure out the advantages and disadvantages of social media consumer shopping. In the future, social media will gradually become an important channel of e-commerce, which requires companies to make good use of social media platforms and utilize with new ways of communication to attract consumers to shop.
Abstract: In recent years, social media has rapidly become popular around the world. Social media has completely changed the way people communicate and interact in a very short period of time. People use free social media software and websites to keep in touch with friends and make new friends. Now, however, people’s concern about social media is not limited...
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Analysis of Soneta Poetry “Senja” by Sanusi Pane
Muhammad Arifin Zaidin,
Patmawati Halim,
Sukirman Nurdjan
Issue:
Volume 8, Issue 5, September 2020
Pages:
277-286
Received:
28 July 2020
Accepted:
19 August 2020
Published:
27 August 2020
Abstract: This study aims to examine the intrinsic elements of integrated Senja Soneta to form a single unit. The structure of poetry is not just a collection of words that stand alone without cohesion or cohesion because the structure is a whole. Soneta is a lyric poetry written in one stanza (verse) which consists of fourteen lines in total. Intrinsic elements of Soneta, namely diction, style of language, imagination, rhythm-rhyme, repetition of sound, and the relationship between sound and meaning. This research is a descriptive study, the research subject, which is the text of "Senja" Soneta, taken from the 3rd collection of puspa mega poetry published by jaya library in 1975 with standard parameters intrinsically unsettled Sonetas, Data source is Soneta "Senja" by Sanusi Pane with the research instrument is the researcher himself. This research uses purposive sampling. This sample was chosen based on certain considerations. Data collection techniques used to reduce data. The results of this study provide that Sanusi Pane's Senate Soneta poetry uses standard variations, personification language style, semile, parallelism, metaphor, visual image, internal sensation, auditory, tactile, quatraining 1 and 2 abba rhymes, adultery 1 and 2 cde rhymes, alliteration, and tones in adultery 1 and 2. are intrinsic elements that are interconnected and form a unity in forming the stylistic Soneta "Senja", the work of Sanusi Pane). The implication is that it can be considered by the Dean of the Teaching and Education Faculty of the Open University so that Indonesian Sonetas become one of the material in literary theory courses.
Abstract: This study aims to examine the intrinsic elements of integrated Senja Soneta to form a single unit. The structure of poetry is not just a collection of words that stand alone without cohesion or cohesion because the structure is a whole. Soneta is a lyric poetry written in one stanza (verse) which consists of fourteen lines in total. Intrinsic elem...
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Use of Bound Morphem form in Novel Title 5 CM by Donny Dhirgantoro
Aziz Thaba,
Amrul,
Cici Mahmut,
Abdul Karim Mahmut,
Nurfitri Wahidah,
Arianto Gunawan,
Khazwar Pratama,
Sri Devi Sahura,
Darna,
Hajarulhuda Dewi Anjani,
Ayu Mutmainna,
Wardah Afdaliah,
Aulia Magfirah,
Siti Sholeha
Issue:
Volume 8, Issue 5, September 2020
Pages:
287-291
Received:
13 July 2020
Accepted:
25 July 2020
Published:
3 September 2020
Abstract: Language is the main vehicle in literature. The phenomenon of using language in literature has its own appeal to be investigated. One of the phenomena of using language in literary works is the use of morphemes. Morpheme is the smallest language unit that has a meaning or meaning as well as a reference for the formation of other language units. This study aims to describe the bound morpheme in a novel entitled 5 cm by Donny Dhirgantoro. This is a descriptive qualitative research. The purpose of this study was to determine the use of morphemes bound in literary texts in the form of a novel titled 5 cm by Donny Dhirgantoro. Unit of analysis in the form of bound morphemes used in the data source (novel 5 cm by Donny Dhirgantoro). Researchers are key instruments, data collection is done by reading the novel entitled 5 cm by Donny Dhigantoro, identifying bound morphemes, grouping bound morphemes, analyzing bound morphemes and drawing conclusions. The results showed that the use of bound morphemes contained in Donny Dhirgantoro's novel were bound morphemes in the form of affixes totaling 474 words, bound morphemes in the form of clitics or proclites totaling 531 words while bound morphemes were eleven words.
Abstract: Language is the main vehicle in literature. The phenomenon of using language in literature has its own appeal to be investigated. One of the phenomena of using language in literary works is the use of morphemes. Morpheme is the smallest language unit that has a meaning or meaning as well as a reference for the formation of other language units. Thi...
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Subversive Characters and Unfortunate Victims: A Feminist Study of Medea and Bertha Mason in Love & Revenge Tragedies
Issue:
Volume 8, Issue 5, September 2020
Pages:
292-297
Received:
15 August 2020
Accepted:
27 August 2020
Published:
7 September 2020
Abstract: Love and revenge are eternal motifs in literature, on which numerous renowned works are written in almost all times. In this paper, two characters, namely Medea in Euripides’ Medea and Bertha Mason in Charlotte Brontë’s Jane Eyre, are chosen to explore the female images in love and revenge stories. Seen from the perspective of feminism, their images are undeniably special and even subversive in comparison with common female characters. A prominent revelation of it lies in their independence from their male spouses named Jason and Rochester respectively. With the superiority in power, Medea and Mason are able to extricate themselves largely from the reliance of their husbands, thus gaining the courage to pursue their happiness in love as well as the determination to defend their dignity by taking revenge. However, limitations do exist due to the male dominance in the patriarchal society. For one thing, the depersonalization of women under male’s visual angle has made Medea and Mason turned into men’s tools, which has predestined the tragic ending of their love; for another, the dominant status of male discourse has victimized them. In the society where men firmly grasp the power of discourse, their voices are “muted” and their acts of revenge “magnified” to the extreme. Consequently, in reflection of their love and revenge tragedies, Medea and Bertha Mason are both subversive characters and unfortunate victims in a male dominating world.
Abstract: Love and revenge are eternal motifs in literature, on which numerous renowned works are written in almost all times. In this paper, two characters, namely Medea in Euripides’ Medea and Bertha Mason in Charlotte Brontë’s Jane Eyre, are chosen to explore the female images in love and revenge stories. Seen from the perspective of feminism, their image...
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Narrative Judgments on the Love and Friendship in Julian Barnes’ The Sense of an Ending
Liu Maosheng,
Yang Junting
Issue:
Volume 8, Issue 5, September 2020
Pages:
298-307
Received:
19 August 2020
Accepted:
8 September 2020
Published:
19 September 2020
Abstract: Julian Barnes is famous in contemporary literary world. His works have attracted many readers all over the world for his variety of writing style and his unceasing exploration of the truth of history and memory. As the Man Booker Prize winning novel in 2011, The Sense of an Ending mainly tells the story of the protagonist Tony Webster’s love relationship with Veronica Ford and his friendship with Adrian Finn through recalling the past. Taking the changing relationship among Tony, Veronica and Adrian as the main line, this paper mainly analyzes the different interpretive, ethical and aesthetic judgments and re-judgments made by Tony, the protagonist and the first person narrator, and the reader on the love and friendship in the novel in the light of James Phelan’s theory of narrative judgments. Through analysis, this paper shows the organic connections between the three types of narrative judgments, which not only promotes the narrative progression of the novel, but also realizes the perfect integration of the novel in narrative form, narrative ethics and narrative aesthetics. This process shows Barnes’ doubts about the reliability of human memory, which provides a better way for readers to understand the novel and appreciate Barnes’ superb narrative art.
Abstract: Julian Barnes is famous in contemporary literary world. His works have attracted many readers all over the world for his variety of writing style and his unceasing exploration of the truth of history and memory. As the Man Booker Prize winning novel in 2011, The Sense of an Ending mainly tells the story of the protagonist Tony Webster’s love relati...
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